Custom website vs Wix for a Nova Scotia business
Wix and similar builders are fine for some businesses. They tend to run into limits when you want to rank locally, load fast and convert visitors. Here is an honest comparison so you can pick what fits.
No card, no setup fee, no obligation.
Where DIY builders hit a wall
Speed and code weight
Builders load a lot of generic code on every page, which is hard for you to trim.
Limited technical SEO control
Structured data, clean URL structure and redirects are restricted or awkward on many builders.
Your time
A site you build yourself costs hours you could spend on the work that pays you.
Lock-in
You generally cannot take a builder site elsewhere; moving means rebuilding.
What custom gets you
- A hand-coded site built around the searches your customers actually make.
- Full control of technical SEO, schema markup and page speed.
- Managed hosting, security updates and unlimited minor edits, from $197/mo.
- The option to buy the finished site for $3,500 if you want to own it.
Plans run on a 12-month minimum because real local SEO and a custom build take time to compound. See pricing
Common questions
Is Wix ever the right choice?
Yes, for a very simple site or a business that does not depend on search. If leads from Google matter, a custom build usually pays back more.
Is custom more expensive?
It is not necessarily. With a $197/mo plan and no setup fee, the cost is close to a builder subscription plus the time you would otherwise spend.
See your site before you pay for it
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